Written by: The PE Guru – Gerald Moran O’Dwyer, III – Blackmore Partners, Inc.
For ambitious executives, the opportunity to acquire lower middle market companies can offer significant growth potential. Defined by annual revenues between $20 million and $100 million, these businesses are often overlooked gems that, when effectively managed, can yield substantial returns. This guide provides an exhaustive overview for executives keen on identifying, evaluating, and acquiring these businesses using private equity (PE) financing.
1.Identifying Ideal Companies
Choosing the right business to acquire is crucial. Lower middle market companies operating in fragmented markets are particularly desirable. Fragmented markets lack dominant players and instead consist of many small to medium-sized competitors. This environment allows for increased maneuverability and strategic acquisitions to scale and consolidate market share.
Key Traits of Ideal Companies:
- Scalability: The business has the potential for expansion, either regionally or nationally.
- Stable cash flows: Consistent, predictable cash flows indicate financial health and can be leveraged to support growth or weather downturns.
- Niche dominance: The company holds a strong position within a specialized market.
- Strong management team: A capable, committed team can smooth the transition and drive future growth.
2.The Power of Add-Ons
Add-on acquisitions represent a growth strategy where a PE firm acquires a smaller company to merge with a larger platform company already in its portfolio. This strategy can enhance growth, improve operational efficiencies, and add synergies. Identifying potential add-ons early provides a roadmap for sustained growth, making the deal more appealing to potential PE investors.
3.Probing Sellers
It’s essential to ask incisive questions to understand the inner workings of a prospective company. Some key questions include:
- Financial health: How have revenues, net income, and EBITDA trended over the past 3–5 years?
- Customer concentration: Does a significant portion of revenue come from a handful of customers?
- Competitive advantage: What unique value proposition differentiates the company from its competitors?
- Industry landscape: What are the future growth prospects and potential challenges in the industry?
4.Engaging with Owners
Building rapport with business owners can facilitate a smoother transaction. Networking platforms like Blackmore Connects can help bridge the gap between executives and owners. They offer PE conferences where executives can connect with PE firms, gain insights into deal financing, and build crucial relationships.
5.Understanding PE Interest
Engaging with PE firms already interested in your industry can expedite the deal process and improve the chances of a successful acquisition. These firms often have industry-specific knowledge and relationships, allowing for quicker due diligence and strategic guidance post-acquisition.
6.The Value Creation Plan
A value-creation plan should outline how the executive plans to grow and improve the company post-acquisition. Whether it’s through improved operations, geographic expansion, strategic acquisitions, or innovative product offerings, having a clear and compelling plan can enhance the company’s value to potential investors.
7.Grasping the PE Deal Economics
In PE deals, the executive compensation package typically includes:
- Salary: The base salary usually grows in correlation with revenue.
- Performance Bonus: Executives may receive bonuses based on EBITDA improvements, which can be taken as cash or reinvested for more equity.
- Equity: Executives typically receive a minimum of 5% equity. Over time, as the company grows, the value of this stake can increase significantly due to leverage and multiple expansion.
8.Leaning on Blackmore Connects
Blackmore Connects serves as a vital resource for executives navigating the PE landscape. They provide networking opportunities with PE firms, coaching programs, and conferences, equipping executives with the knowledge to connect effectively with owners, understand the complexities of deal financing, and much more.
Conclusion
The journey to acquiring lower middle market companies can be intricate, but with astute planning and strategic choices, the process can yield rewarding outcomes. It necessitates understanding market fragmentation, acknowledging the power of add-ons, asking insightful questions, and leveraging resources like Blackmore Connects. By grasping the financial structure of PE deals, executives can make sound decisions that benefit themselves, the company, and their PE partners