Written By: Gerald O’Dwyer II

The PE Guru — Blackmore Partners, Inc | October 15, 2024


Background

On October 10, 2024, Matt Middleton, a seasoned professional in the CPG food retail sector, led a BlackmoreConnects Group Leader Meeting with participants from various backgrounds. The meeting focused on sharing insights about private equity (PE) strategies, particularly around developing investment theses and networking opportunities within the PE landscape.

Key Themes and Insights

  1. Networking and Collaboration:

Example: Matt recounted a successful collaboration with contacts made during his first conference, illustrating how networking can translate into real opportunities.

      • Matt emphasized the immense value of networking among attendees. He shared his experience of connecting with others at previous conferences, which led to tangible business deals. This underscores the importance of building relationships within the PE community.
  • Defining Investment Theses:

Example: He outlined his thesis of consolidating niche food brokers within the CPG sector to create a national brokerage platform, highlighting the potential in a market where 80% of retail companies utilize brokers.

      • Matt stressed the importance of having a clear investment thesis, which serves as a foundational guide for engaging with PE firms. He encouraged participants to continuously refine their theses as they gain more insights.
  • Learning from Experience:

Example: He described instances where some PE firms required extensive explanations of industry-specific concepts, emphasizing the need to tailor communications to the audience’s knowledge level.

      • Matt shared his experiences of engaging with PE firms, detailing the varying levels of interest and engagement from them. He advised participants to be prepared for different responses and to adjust their approaches accordingly.
  • Preparation for Conferences:

Example: He encouraged participants to practice their introductions ahead of time, ensuring they effectively communicate their value proposition to potential investors.

      • Matt advised participants to prepare concise, impactful introductions (30 seconds max) that highlight their investment theses. He noted that such preparation can significantly enhance visibility and engagement at conferences.
  • Navigating Market Conditions:

Example: He pointed out the importance of understanding the economic landscape and how it affects PE firm priorities, advising participants to keep abreast of market dynamics.

      • Acknowledging the current economic climate, Matt highlighted the necessity of being aware of market trends and red flags when engaging with PE firms. This awareness helps in making informed decisions about partnerships and investments.
  • Quid Pro Quo Relationship:

Example: He stated, “Recognize that they’re looking for you just as much as you’re looking for them,” reinforcing the idea that executives should not feel intimidated when approaching PE firms.

      • Matt discussed the reciprocal nature of relationships between executives and PE firms, emphasizing that both parties are seeking mutually beneficial partnerships.
  • Utilizing Blackmore Resources:

Example: He encouraged participants to leverage these resources to enhance their strategic positioning when approaching PE firms.

    • Matt highlighted the tools available through Blackmore, such as PitchBook and Cyndx, to refine investment theses and facilitate targeted outreach to potential partners.

Matt’s Presuppositions and Strategies for Success in the PE Game

  1. Understanding the Value of Relationships:
      • Matt presupposes that building strong relationships is crucial for success in the PE arena. He consistently refers to his own experiences of leveraging connections to advance his business goals.
  • Continuous Learning and Adaptation:
      • He believes that developing an investment thesis is an ongoing process, requiring adaptability and openness to feedback. This mindset enables executives to stay relevant and aligned with market needs.
  • Preparation as a Key to Success:
      • Matt presupposes that thorough preparation, including crafting concise pitches and understanding market conditions, is essential for making meaningful connections with PE firms.
  • The Importance of Clear Communication:
      • He emphasizes the need for clarity in communication, particularly when discussing industry-specific topics with those unfamiliar with the sector. This approach builds credibility and fosters better engagement.
  • Leveraging Collective Knowledge:
    • By advocating for collaborative learning through networking and shared experiences, Matt presupposes that the collective knowledge of the group can significantly enhance individual strategies for success.
 

Conclusion

Matt Middleton’s insights and interactions during the BlackmoreConnects Group Leader Meeting illustrate a strategic approach to navigating the complexities of private equity. His emphasis on networking, preparation, and continuous adaptation reflects a sound understanding of the PE landscape, positioning him and his peers for successful exits in their respective ventures. By leveraging the resources and relationships fostered within the BlackmoreConnects community, executives can enhance their chances of success and achieve their investment goals.